Hubbs Enterprises, LLC

Hubbs Enterprises builds and ships AI-native consumer and enterprise software.

Hubbs Enterprises is an applied-AI company. We design, build, and ship consumer and enterprise software end-to-end — from AI-moderated research to cross-platform apps. Today that work runs under two brands: Why Not Buy and Hand & Foot Friends & Family Edition.

Our brands

Flagship brand · AI-moderated consumer research

Why Not Buy

An AI-moderated qualitative research platform that interviews recent category purchasers and produces strategic findings on why consumers choose — and don't choose — a brand.

Brand · Cross-platform multiplayer card game

Hand & Foot Friends & Family Edition

A multiplayer Hand & Foot (a Canasta variant) card game, rebuilt as a single TypeScript codebase shipping to web, iOS, and Android.

Selected work

  1. 01
    Project
    Why Not Buy — AI-Moderated Research Platform
    Role
    Founder — product and full-stack build
  2. 02
    Project
    Hand & Foot Friends & Family Edition — Cross-Platform Rebuild
    Role
    Founder, sole architect and builder
  3. 03
    Project
    AI Direct-Booking Engine
    Role
    Sole architect and builder (built for a separate venture)
See all work